Internet marketing techniques alone will not get you ahead of the pack

What is the biggest well-kept secret that keeps the Internet big boys ahead of the small fries?

There is a lot of information and tips on the Internet on how to get your online business ahead of the crowd (e.g. 6 steps to getting more followers on XYZ social media platform). Most likely, you would have received offers from Internet marketing gurus on information packages like killer conversion strategies, hot traffic opportunities, perfect niche, best business in a box, writing the perfect copy, killer social media strategies, how to top Google searches, etc. All these have one thing in common—their emphasis is on techniques. It seems as if they are telling you that if you only have the keys to the knowledge of techniques, then your online business will power ahead of competitors. But in this article, I’ll let you into the biggest well-kept secret of what keeps the Internet big boys ahead of the small fries—all the techniques in the world will not give you the edge. Ready?